Mobile UX on most webshops is still mediocre, Baymard finds
Mobile checkout and UX mediocrity is the industry norm, not the exceptionBaymard Institute’s latest mobile e-commerce benchmark delivers an uncomfortable verdict: not a single one of the 138 leading US and European sites studied achieves a “good”...
Baymard’s 14 years of checkout usability research unpacked
What 14 years of checkout usability data tells merchants about abandonmentA 70.19% cart abandonment rate is not a rounding error. It is the current global average tracked by Baymard Institute across 14 years of large-scale checkout usability research, and it...
The EAA is enforceable: what your checkout must fix now
The EAA deadline has passed and your checkout funnel is in scopeSince 28 June 2025, the European Accessibility Act is enforceable law across every EU member state. If you have been treating this as a future compliance task, that future has arrived. The regulation is...
When frictionless checkout becomes a fraudster’s fastest route
Frictionless checkout and the fraud blind spot that conversion teams are missingA 14% fall in fraud attempts recorded alongside a 56% rise in chargebacks is not good news dressed up as bad news. It is a structural shift in where fraud actually happens, and checkout...Other articles
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