4 reasons why consumers abandon online checkout
£32bn lost as a quarter of online purchases end in abandonment. Credit: Shutterstock The study called ‘Battling Basket Abandonment’, conducted on 25 May 2023, demonstrates that millions of shoppers are left frustrated at the online checkout, resulting in one in four...
How Businesses Are Using Data to Tailor Experiences
Businesses need finely-tuned personalisation approaches that furnish highly personalised buying experiences Since checkout is the final leg of purchase, brands should aim to make it as smooth as possible by removing all points of friction Fast checkout is one...
Merchants Offer Dozens of Features to Get Shoppers to Buy, Here Are the 10 That Matter
The value proposition of online commerce is, above all else, convenience. “Building a Better Online Checkout Experience: The Key Features That Matter to Customers” a PYMNTS and Checkout.com collaboration, surveyed 2,030 U.S. consumers and found that the biggest...
Instagram and Facebook will force their checkout experience on Shops soon
Meta announced today that it will be phasing out onboarding of new Shops without checkout on Facebook and Instagram enabled. Beginning April 24 of next year, Shops without checkout on Facebook and Instagram enabled will no longer be accessible. This means that shops...
