10/11/2026

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Shoppers come back to finish an order, so build the checkout for the return visit

Shoppers come back to finish an order, so build the checkout for the return visit

by Ramon Helwegen | Nov 15, 2021 | Conversion

A cart left before checkout is often an order postponed, so build the checkout for the shopper who comes back In November 2021 PYMNTS published Consumer Choice at the Checkout, a report produced with Checkout.com on what keeps online shoppers with a merchant. It draws...
Payment choice holds the customers for whom the method decides

Payment choice holds the customers for whom the method decides

by Ramon Helwegen | Oct 12, 2021 | Client experience

Payment choice holds the customers for whom the method decides, so find them first The study PYMNTS published with Checkout.com in October 2021, built on its Checkout Conversion Index, carried the headline that 60% of consumers would move to a different merchant when...
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Independent commentary on what moves conversion at the checkout. Editorial direction by Ramon Helwegen, payments specialist and founder of EcomStream. Editorially independent. No ads. No sponsored content.

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