AI Heuristic UX Evaluations with a 95% Accuracy Rate – Baymard
Key Takeaways Tests of AI tools and “premade prompts” for UX analysis or CRO suggestions show Accuracy Rates of just 50–75% — or worse they have no documented Accuracy Rate at all Adopting 1 wrong UX suggestion can result in astronomical business costs You...
How AI Is Transforming Finance Infrastructure
Artificial intelligence is reshaping industries. Nowhere is its influence more immediate and more invisible to the average consumer than in the payment systems that underpin everyday commerce. From streamlining back-office operations to reinventing fraud...
Retail sites are riddled with accessibility issues. It could cost you this holiday season.
Retail sites may be some of the busiest destinations on the internet this holiday season, but research shows they’re also among the least accessible. AudioEye’s 2025 Digital Accessibility Index found that retail websites averaged more than 350 issues per page —...
Winning In The Age Of Too Many Choices
Black woman using chatbot shopping assistant. She is buying Christmas gifts onlinegettyThe holiday paradox The holiday season is supposed to be the most lucrative, feel-good period in retail. Yet for many consumers, it’s no longer synonymous with joy but with...
Bolt Launches Super App for Managing Crypto, Fiat, More
Bolt launched its SuperApp that brings together on one platform cryptocurrency trading, peer-to-peer transfers, digital banking and commerce. Previously offered in beta, the app is now generally available for Android and iOS, the checkout, identity and payments...
The Rise of AI Agents and the Fall of Digital Wallets
In 1996 the Palm Pilot felt like the future. For those unfamiliar (or not yet born), the Palm Pilot was a pocket computer that organized contacts, calendars and tasks in a way that was fast, simple and portable. Developers created apps allowing users access to...
Green Dot Says Speed, Not Swag, Wins Customer Loyalty
The post-purchase experience is becoming a competitive advantage for brands and platforms in the connected economy. Cart abandonment remains high whenever checkout introduces friction, making “frictionless checkout … the baseline now,” Renata Caine, senior vice...
One-Click Convenience Drives Australia’s Mobile Shopping
Australia, while a burgeoning mobile-first market, presents a paradox for financial institutions, FinTech innovators and payment providers. In the Land Down Under, there’s a population eager for digital convenience, particularly one-click checkout, but the...
Consumers Warm Up to AI Shopping Tools Across Generations
Artificial intelligence (AI) is moving beyond search and recommendations into actively helping consumers shop, with new agentic AI tools designed to browse, compare and even purchase products on behalf of consumers. New data from PYMNTS Intelligence shows that...