Retail Media Networks Unlock Commerce With First-Party Data

Retail media networks are rapidly gaining momentum, leveraging first-party data and fostering collaboration across commerce ecosystems. These evolving networks are reshaping how retailers, issuers and technology partners interact, driving...

Tapi Acquires Parts of Arcus in Mexico From Mastercard

The transaction includes Arcus’ utility payments, mobile top-ups, gift cards and cash in/out operations, Tapi said in a press release translated by Google. Mastercard will retain the Arcus brand and its payment processing, settlement and...

Bolt Adds Klarna’s Pay-Later Options to Its Checkout System

Pay-later provider/digital bank Klarna has launched a partnership with checkout and identity platform Bolt. The collaboration, announced Monday (June 30), will integrate Klarna’s payment options into Bolt’s CheckoutOS. “With customers...

Fiserv Partners with Early Warning Services to Offer Paze Digital Wallet for Enhanced Online Checkout

Fiserv Inc. (NYSE:FI) is one of the most active stocks to buy according to analysts. On June 17, Fiserv announced a new collaboration with Early Warning Services to offer Paze, which is a digital wallet solution. The partnership aims to...

Mastercard Targets ‘Friendly’ Fraud With Expanded Program

Mastercard said it is expanding its First Party Trust program to tackle “friendly” fraud. Also known as first-party fraud, the term refers to genuine transactions that are challenged by cardholders, whether it’s deliberately or happens by...
How embedded payments are changing the way we pay

How embedded payments are changing the way we pay

There was a time when ride-share company Uber’s almost imperceptible app-based payments system was an outlier. Uber's payments process was one of the earliest forms of embedded payments, a concept that entails the streamlining of a checkout process so consumers...

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Macro vs. Micro Conversions

Macro vs. Micro Conversions

Summary:  Macro conversions are desired user actions that directly contribute to your business's primary goals. In contrast, micro conversions are user actions that precede macro conversions and occur more frequently. Product managers and digital marketing...

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