‘Merken zonder social commerce-strategie laten kansen liggen’
Meer en meer bedrijven experimenteren daarom met methoden om hun online conversie te verhogen. Om klanten op de hoogte te kunnen houden van de laatste ontwikkelingen, heeft GoSpooky onlangs een Head of Commerce aangenomen. Het marketingbedrijf heeft een dedicated...
3 Must-Have Checkout Features for eMerchants
The pandemic provides an ongoing education as to what frictions consumers will and won’t endure at checkout. People now have firm ideas about what good (and not so good) checkout experiences are, and merchants need to provide the right experience at that moment or...
Satisfying Customers With Behavioral Analytics
Customer retention is crucial for businesses of all types, even for those that are rapidly expanding and gaining new customers daily. There is a remarkably simple calculus behind this need: Acquiring a new customer is often five times more expensive than...
Grocers Aim to Escape Reliance on Third Parties
Across food and beverage businesses, the role of the aggregator is shifting. Going into the new year, merchants are looking to take control of their digital presences, scaling back their reliance on third parties in favor of more profitable direct purchasing channels....
Localizing Payments in Cross-Border eCommerce
The retail industry has undergone many changes over the last 21 months, particularly in the eCommerce space. Consumers quickly adapted to the massive digital shift out of necessity, and as a result of the unremitting digitization of the modern world, eCommerce...Other articles
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