Evaluate Interface Learnability with Cognitive Walkthroughs
A cognitive walkthrough is a technique used to evaluate the learnability of a system from the perspective of a new user. Unlike user testing, it does not involve users (and, thus, it can be relatively cheap to implement). Like heuristic evaluations, expert reviews,...
Rewards Programs Help Banks Retain Customers and Drive New Revenue
Banks are experiencing a sea change in the competitive landscape from an increasingly fragmented set of nascent fintech competitors and the platoon of “Buy Now, Pay Later” startups and in addition to traditional competition from other banks and the newer payments...
Bold Commerce Launches One-Click Checkout Tool
eCommerce firm Bold Commerce has launched a new checkout solution designed to give brands an alternative to third-party digital wallets and pay now options. Dubbed the “Bold Checkout: Buy Now solution,” this tool lets brands offer customers “Amazon-like one-click...
Meta’s Metaverse Is ‘Old Idea’ That’s ‘Never Worked,’ Tech CEO Says
Phil Libin is the former boss of Evernote and is now CEO of videoconference company Mmhmm. He told Insider he’d tried out Horizon Workrooms, Meta’s VR meeting software, and wasn’t impressed. He described Meta’s vision of the metaverse as...
UK Merchants Cut Costs With Open Banking
Traditional card-based payment options carry high costs and introduce “an awful lot of friction” into payment processes, often leading to a high rate of online shopping cart abandonment. That is the viewpoint of Brian Hanrahan, CEO of open banking payments firm...Other articles
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