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Save Account Creation for the Confirmation Step (42% Don’t) – Articles – Baymard Institute
Key Takeaways Asking users to create an account at the beginning of checkout risks distracting them from their primary goal of finalizing their purchase Yet 42% of sites ask users to create an account at the beginning of checkout or before users have placed...
Why growing retailers prioritize the checkout experience
The checkout experience is a pivotal point of transformation for e-commerce retailers. If you’re not already treating it that way, it’s time to rethink your position. Here’s why: Retailers have always known they have to be flexible and responsive to changes,...
Retailers Focusing On Personalization Before Holidays, Report Shows
Proactive efforts around personalization are helping some retailers get a head start on the 2023 ... [+] holiday shopping season.getty Ahead of the 2023 holiday shopping season, online retailers are leaning into personalization efforts to deliver relevant,...
New Survey from Radial Shows 48% of Cart Abandonment is Tied to Security Concerns
KING OF PRUSSIA, Pa.--(BUSINESS WIRE)--Radial, Inc., a bpost group company, the leader in eCommerce solutions, today announced the results of a consumer survey that sheds light on the impact of security concerns on cart abandonment, underlining the urgent need...
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